Know before you bite

Forty words of small print. One of them matters to you.

Photograph an ingredients panel, scan the barcode, or type the list in. NoshWise checks every line against your allergies, your diet and your medical needs, then names what to avoid.

Not medical advice. With a severe allergy, read the packet as well. NoshWise is a second pair of eyes, not the only pair.

Chocolate hazelnut spread400 g

Ingredients: sugar, palm oil, hazelnuts 13%, skimmed milk powder 8.7%, fat-reduced cocoa 7.4%, emulsifier: lecithins (soya), vanillin.

Avoid — contains a tree nutTree nut allergy
625 ingredients, aliases and E-numbers47 profiles, from peanut allergy to Jain to kidney-friendlyAll 14 allergens the EU requires to be declared

A finding, not a score

An ingredients panel is written to satisfy a labelling regulation, not to answer the question a shopper is actually asking. A recognised ingredient with nothing flagged and one the system could not read at all are very different situations, and NoshWise never collapses them into the same quiet all-clear.

Every result names the ingredient, the reason, and how serious it is, checked against your own allergies, diet, religious requirements and medical conditions specifically, against a database a person researches and reviews line by line.

Jelly sweets165 g

Ingredients: glucose syrup, sugar, citric acid, E441, natural flavourings, colours (E100, E133).

Avoid — E441 is gelatine, an animal ingredientVegan
See what a real result looks like
A NoshWise result: E441 identified as gelatine and flagged critical for a vegan profile, with a score of zero.

A real scan, not a mockup like the panel above.

A few guides to start with

Peanut and tree nut allergy: two different allergiesA peanut is a legume, not a nut, and the two allergies are separate. Where nuts hide on a label, what may contain nuts actually means, and whether coconut counts.Vegan: the animal ingredients that hide on a labelGelatin, carmine and shellac are the easy ones. The harder cases are the additives whose source the label never states. What to look for, and the names they hide under.Kidney diet: phosphate additives, potassium and sodium on a labelPhosphate additives are absorbed far more completely than the phosphorus in food, and they are not in any nutrition table. What to look for on a label with chronic kidney disease.
See all the guides →